Career savvy professionals are aware that “Increasing my visibility at work” is a crucial part of actively managing their career – but how do you get that essential visibility in a virtual office?

Also known as the E for Exposure in the PIE model, increasing your visibility means making sure you are noticed and known by the people who need to know you, for your own career benefit.

Previously, my advice was around how to do this physically but now I am helping my clients manage their exposure, and successfully increase their visibility in a virtual work world. Here’s how.

The foundation stone – set aside time and effort

First, you have to be prepared to invest some time and effort into managing your professional exposure.

This means accepting how important managing your visibility is to your ongoing career success (you can read why it’s crucial here) and committing a chunk (large or small) of your time to this each week.

We now operate in an environment where we rarely see people more casually in the office, so all interactions have to be very intentional. This is limiting and your exposure even more. However, every day decisions are still being made about who to promote, who to retain (or not), who to allocate to certain projects or clients – the list goes on.

Therefore neglecting your exposure at work and not building relationships with people beyond your immediate team is a dangerous game to play. Block some regular time out now in your calendar to manage your professional visibility.  Now you have built that foundation, start building your visibility.

Seven ways to build your exposure in a virtual environment

Here are the top considerations I help my clients work on for building exposure at work when working virtually.

  1. Reflect on what you want to get from building more relationships at work with peers and more senior people. A key one is to learn from other people’s career journey or their expertise. People are often very happy to talk about their career so far or areas of expertise. Be clear about what you would like them to talk about and why, then arrange a time to talk with them.
  2. Consider what value you have to offer someone. For instance, do you have an idea about how the area you work on could work more collaboratively with another for business benefit? Or, are you seeing an area of learning you could share with them or you could learn about together? Jot some ideas down then approach them.
  3. If you tend to pass work on to another department at a certain stage, think about how you can stay involved to some degree and be part of the success story when it completes. Can you suggest review meetings? Or an end of Project Meeting with lessons learnt that you attend?
  4. If you have people you used to engage with more regularly e.g. a former boss or mentor, consider how you can reinvigorate those relationships. Suggest a virtual coffee, mention how they used to know you well, and as you’re thinking about your career you would value some of their thoughts.
  5. Reflect on what else you could get involved in at work to help your profile. An example is a networking group committee that organises events and speakers.
  6. If you have a supportive boss, talk to them about increasing your visibility in meetings, additional ones you may be able to join and how you could contribute more in certain meetings.
  7. Assess whether you get all the credit for the work you do or whether someone else is getting it (not necessarily on purpose). Consider how you can take great ownership for the work you do.

If you’d like to talk about increasing your visibility at work in a positive way, then do contact me.